“…love, ageless and ever…ever…green…” The Barbra Streisand classic, Evergreen, is one of the songs I grew up loving. I won’t lie, it was sort of the (main) reason I wanted to read that Noah Fleming book of the same name I stumbled upon in the business section at my localRead More →

I would like to begin this piece with a moment of respectful silence in memory of my autocorrect feature, which died in the process of writing this article.  If you haven’t heard by now, Danielle Bregoli, AKA Bhad Bhabie, AKA the “Cash Me Outside” girl just signed a deal withRead More →

I love making people happy. That’s probably why through college I found retail a fulfilling day job. As many of you readers here are musicians with day jobs (some in retail), I thought I’d show you the different skills these non-musical-gigs require, that you might not even know can helpRead More →

The Facebook ads in my newsfeed have gotten scarily tailored to me. At least half of the ones I notice these days are trying to get me to buy online courses on the music industry. Here’s their average idea: a independent musician (that would be me) pays the creator ofRead More →

Welcome to a special edition of “secrets behind music publicity that up-and-coming artists should know.” Later in this article, I am going to break down the six types of blogs that are relevant to musicians. But first, I want to start by talking about the audience that will read allRead More →

Note: this article is preachy, peachy and motivational speechy. Hey you! Yeah, I’m talking to you, the fabulous creative person reading this piece right now. When you wake up in the morning, are you excited about your brand? “My brand?” you ask. “You mean my logo and colour palette?” “No,Read More →

If you ask artists what their dream in music is, a lot of them will answer “to hear my song on the radio!” and they’re talking mainstream, countdown of the charts radio. Cool dream, but in this piece, I’m breaking down what I’ve learnt from talking to record label people,Read More →