In which I get to catch up with my former boss, the founder of CyberPR, author of four books, international music conference speaker and badass CEO Ariel Hyatt.

There’s no doubt about it. The indie music blogosphere has gone through massive changes in the last few months; major publications have been going dark, music publicists are adapting their business models, music fans can stream any album they want.

In today’s article, I’m going to explain why they operate that way, hoping help everyone get on the same page to create the best partnerships possible.

Ah, music critics. Behold an industry being forced to adapt to the modern, internet age. Sound familiar?

Ready to get media savvy? Here are five ways to rock every music interview!

Everyday we get dozens of new submissions.  Some of them include a “quick pitch” where they explain a bit about themselves.  Here’s some advice on writing a good quick pitch for the SubmitHub platform.

From my own experience, talks with real publicists & blogs, and some research, here are five red flags to watch out for when vetting PR agencies.

Now, I’ve broken down the six main types of blogs that would be relevant to you as an artist. Here are some general overviews and tips for each:

 We believe that being awesome clients can be a key differentiator. We are thus starting a series to inspire other musicians to use this strategy to advance their careers.


Congrats, you landed an interview! You’re excited, we’re excited, we’ve set up a date and time, and you’re counting down to it. Here are a couple of things myself and other music bloggers would love to let you know.

Most artists I meet want press. Does this sound like you? If you’ve just released one of your first singles or EPs, you might have been looking around at all the big-name magazines – but have you ever considered small blogs?

The music reviewing blog, Ear To The Ground, humbly started between Greg Jones and his friend Casey Karger, going back and forth to share music with each other – both of them have a leaning towards folk, roots and indie rock.

If you’ve got a big release or show coming up, you might have been looking around at blogs, podcasts, radio and, (gasp) even print media.